Request a Print Copy of the Mobile Commerce Guide 2012
Strategies for Financial Institutions, Mobile Operators & Enterprises to Implement mCommerce Services in Developed and Emerging Markets

The second edition of the Mobile Commerce Guide features a compilation of industry thought leaders and innovators examining the best practices and lessons learned from mobile commerce deployments. The guide will help readers better understand mobile commerce strategies, mCommerce deployments, and current challenges.

Contributions include: Citigroup, Royal Bank of Canada, GSMA, Globe Telecommunications, IBM, Citizen’s Bank, Dutch-Bangla Bank, Informa Telecoms & Media, Mobey Forum, Telefonica, Tower Group and the Mobile Marketing Association.

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